Facebook Fan Pages – Why Your Business Need One

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NO doubt you’ve heard about the new wave in marketing – SOCIAL MEDIA.

Well, what’s all the hype about?

Just to give you an idea of the power behind social media, let’s take Facebook as an example. Facebook has more than 400 million active users with 50% of their active users logging on in any given day. More than 35 million users update their status each day with more than 60 million daily updates. The average user has 130 friends on the site and becomes on average a fan of 4 Pages each month. Are you beginning to see the type of viral power we’re talking about??

So why does your business need a Fan Page?

Facebook Fan Pages are a great way to interact with your clients, fans and consumers. It like having a single-page website where you can interact with the people who use your product or services, and have become fans. There are many pluses to having a Fan Page for your business.

Here is a list you might want to consider:

• Fan Pages are visible to unregistered people and are thus indexed on search engines
• After you have 25 Fans you can customize your Fan Page URL
• You can host discussions between members
• You can message to all members at one time via updates
• You can keep visitor statistics
• You can promote with social ads
• Customers feel more connected and personalized with you
• Fan pages are fully customizable through the use of photos, videos, applications, etc.

Facebook Fan Pages are a great way to promote new products and services, or get feedback on existing ones. The more you interact with your fans the better you will know who your target audience is, and therefore; the better you can market to and serve them. You can hold competition, ask engaging questions or even give away freebies. If used wisely the possibilities are endless with your Facebook Fan Page!

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